Fiat Ritmo La Rivoluzionaria – The Revolutionary.
A breath of fresh air in technical, stylistic, production methods but also socio-cultural terms: the Ritmo is the first contemporary Fiat and the car of records.
It closed the difficult ’70s and paved the way for the triumphs of the ’80s by introducing robots into the factory, the structural use of plastic, revolutionising living space in the passenger compartment, becoming the first and only mid-size car to be the best-selling car ahead of the 127 and Panda, dusting off the iconic Abarth brand, and even achieving significant racing success.
Fiat Ritmo. La rivoluzionaria – The revolutionary, a tribute to a car, for years mistreated and considered “un brutto anatroccolo”, that the history of motoring must rediscover and make an object of study to uncover the extraordinary innovative force and revolutionary significance of its design.
Engels / Italiaans, hardcover, 2023, 240 pagina’s, Matteo Comoglio, Luca Marconetti. ASI